Francesca Pascucci

RETAIL | MANAGEMENT | MARKETING
As a professional, I’ve had the unique opportunity to work on several types of high-level marketing campaigns. During this year, I’ve helped leaders and influencers leave their impact through comprehensive and dynamic marketing and management solutions.

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About Me

MARKETER AND BUSINESS CONSULTANT

As a young professional, I had some experience in the retail operations, sales, marketing and international business guidelines. Through my experience at HULT, I had the opportunity to work in teams for projects such as, Google GOMC challenge and Unilever Sustainable Living, enhancing my leadership, organizational and managerial skills. I’m passionate about my work and enjoy collaborating with clients to understand their needs. Developing marketing strategies and solutions that ensure results-driven success is what I do best. Discover more about the services I provide right here on my Interactive CV and get in touch with any questions.

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MY STORY

I am Francesca Pascucci, I come from Savona (IT) and I am trilingual. I lived in Milan for three years where I completed my bachelor' degree in PR and Corporate Communication at IULM (2016). In 2016 I moved to Dubai starting an International Business master. I completed my studies at HULT International Business school in the London campus (August 2017). Today I live in Milan.

MY PASSIONS

Passionate about retail and marketing activities in the luxury and fashion industry.
I enjoy brainstorming creative ideas, analyzing the market and using my marketing experience to ensure getting the most out of the brand strategy.

MY BACKGROUND

Master of International Business (MIB) August 2017.

Hult International Business School | Dubai, UAE
Rotation to London Campus
Dean’s list
Member of “Woman in Business” Club: Organized events focusing on woman impact in business and leadership positions empowering society

Bachelor of Public Relations and Corporate Communication (L20) July 2016

IULM University | Milan, Italy

Want to learn creative ways to help your business reach new heights?

My CV

Team Projects

SOME OF THEM

Unilever

BRANDS WITH PURPOSE, DUBAI

Sponsored by Hult International Business School, re-branded Neutral 0% (Unilever Brand) to give it purpose to establish alignment with the sustainability movement as a consequence of boost sale onto US market.

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Google

GOOGLE ADWORDS ADVISOR, DUBAI

Ran an online campaign for Wonderstripes’ company over a period of 31 consecutive calendar days with ads serving and receiving clicks on no less than seven calendar days and no more than 21 calendar days in total during that time frame.

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Ipsy

DIGITAL MARKETING & SOCIAL MEDIA, LONDON

Analyzed the end to end digital customer journey for Ipsy, providing insights for further improvements based on social media activities, KPI's analysis and customers' feedback.

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